HBR ON BREAKTHROUGH THINKING（哈佛商业评论－突破性思维）(英文原版) fb2 pdf azw3 网盘 rtf 免费 下载 txt

THE HARVARD BUSINESS REVIEW PAPERBACK SERIES is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. Creativity and innovation are the keys to competitive advantage, and yet many organizations view inspiration as an elusive, unmanageable phenomenon. In fact, proven strategies for fostering and managing creativity do exist--the Harvard Business Review has published some of the best thinking on how to organize for innovation. Harvard Business Review on Breakthrough Thinking highlights leading ideas for incorporating the power of creativity into your strategic outlook.

How to Kill Creativity

TERESA M.AMABILB

Spark Innovation through Empathic Design

DOROTHY LEONARD AND JEFFREY F.BAYPORT

Putting Your Company's Whole Brain to Work

DOROTHY LEONARD AND SUSAAN STRAUS

A Film Director's Approach to Managing Creativity

EILEEN MORLEY AND ANDREW SILVER

What's Stifling the Creativity at CoolBurst?

SUZY WETLAUFER

The Discipline of Innovation

PETER F.DRUCKER

Interpretive Management:What General Manaers Can Learn from Design

RICHARD K.LESTER,MICHAEL.J.PIORE,AND KAMAL M.MAKEK

Valure Innovation:The Strategic Logic of High Growth

W.CHAN KIM AND RENEE MEUBOBGNE

About the Contributors

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书籍介绍

Leading minds and landmark ideas in an easily accessible format from the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, "The Harvard Business Review Paperback Series" delivers the fundamental information today's professionals need to stay competitive in a fast-moving world. Creativity and innovation are the keys to competitive advantage, and yet many organizations view inspiration as an elusive, unmanageable phenomenon. In fact, proven strategies for fostering and managing creativity do exist - the "Harvard Business Review" has published some of the best thinking on how to organize for innovation. "Harvard Business Review on Breakthrough Thinking" highlights leading ideas for incorporating the power of creativity into your strategic outlook. It is a "Harvard Business Review" paperback.