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Sixty percent of all new businesses go under in the first five years.Why?Many Business Owners fail to plan.Streetwise Complete Business Plan with Software helps you write a business plan that will address the inues financiers,stockholders,and customers really care about.

Introduction

Part 1 The Basics of buiness Planning

CHAPTER 1 Creating Your Business Plan

Getting Started

Keep in Mind Your Audience

Strategy Is the Core of Your Business Plan

Think Competityvely Throughout Your Plan

Don't Overreach with Your Business Plan

CHAPTER 2 Getting a Bank Loan

What are the Three"C's"?

Can You Get a Business Loan?

How to Get the Bank's Money,Even When the Bank Says"No!"

Getting an Appointement with the Bank

CHAPTER 3 Attracting equity Investiors

……

CHAPTER 4 Planning for Profits

CHAPTER 5 Questions and Answers

Part 2 Writing the Business Plan

CHAPTER 6 Font Matter

CHAPTER 7 Summary

CHAPTER 8 Vison

CHAPTER 9 Market Analysis

CHAPTER 10 Competitive Analysis

CHAPTER 11 Strategy

CHAPTER 12 Products/Services

CHAPTER 13 Sales and Marketing

CHAPTER 14 Operations

Part 3 Creating the Financials

CHAPTER 15 Preparing the Financials

Part 4 Sample Plans

CHAPTER 16 Ranbow kites,Inc.

CHAPTER 17 Lawn Masters of Newton

BLANK FORMS

Profit and Loss projection

Cash Flow Projection

Balance Sheet Projection

Index

Bob Adams in one of the foremost on small businesses.adams has successfully financed and started twelve different businesses,including adams media corporsiton,a Multimillion-dollar publishing company.He Produced the Streetwise Business Tips series for Fi

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-Janet Holloway, Director, Kentucky Small Business Development Center

"I like the book, and would not hesitate to recommend it."

Book De*ion

Write an Effective Business Plan in No Time Flat!

Sixty percent of all new businesses go under in the first five years. Why? Many business owners fail to plan. Streetwise® Complete Business Plan with Software helps you write a business plan that will address the issues financiers, stockholders, and customers really care about.

Streetwise® Complete Business Plan with Software gives you the insight your business needs to withstand the rigors of today’s marketplace. Whether you’re an entrepreneur starting a new business-or an owner trying to improve the performance of an existing company-this savvy kit makes writing a business plan effortless.

Some of the essential business issues addressed include:

-Budgeting and financials

-Competitive analysis

-Management

-Marketing

-Sales and marketing

-Strategic planning

Filled with sample business plans and financial worksheets, this guide and CD-ROM does the work for you and lets you easily create a powerful business plan that will position you and your organization for success.

Thorough Instructions and Examples

Unlike other books, Streetwise® Complete Business Plan with Software gives you multiple choices of prewritten text for every part of your plan. You’ll spend less time searching for the right wording-and you’ll produce a better plan!

Includes a CD-ROM That Does the Hard Work for You!

Compatible with Windows 95 and Windows 98, Streetwise® Complete Business Plan has software that creates a picture-perfect business plan from information you input. You can also export finished plans to Word, Wordperfect, Lotus, and Excel. By just plugging in your numbers, you’ll be able to create budgets and turn projections into reality. You’ll be able to really control your business-and drive it to high growth and profitability.

Projecting Finances Has Never Been Easier!

Just insert your numbers into the formulas provided, enter the results on the worksheets, and add up the columns—and you’re done! It’s that easy.

Includes Complete Sample Business Plans!

As an added bonus, you get two complete sample business plans, both created using the prewritten text options and financial worksheets included in this book.